Case Study

Arbuthnot Latham

Online presence for international private bank and wealth management firm

Arbuthnot Latham had reached the point where their current website no longer supported the brand or correctly portrayed their financial services.

The challenge

Arbuthnot Latham is a prestigious banking company, offering tailored private banking and wealth planning. Whilst the old website provided information that the user was looking for, it was extremely difficult to navigate and couldn’t be accessed from mobile devices making it difficult to appeal to a younger audience.

Our solution

Arbuthnot Latham offer premium professional services; however their website didn’t reflect this identity. Our solution was to create a clearly signposted and stylish look and feel improving not only the user interface but the user experience too.

The results

Since its launch in April 2016, the organic traffic increased by 20% which was achieved through a mobile responsive design and a comprehensive content architecture.

Technology

  • Wordpress content management system
  • WooCommerce

Explore services applied in Arbuthnot Latham

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